Really good competition being run by the University of Sheffield
Sheffield Made Us is a competition (for a £3k prize) open to the University’s students which invites them to make a 3 minute video about the value of their experience:
The motto of the University is ‘to discover and understand the causes of things’. Show how your time here helped you to discover and understand the world and define the person you are today.
I’m sure it’s not a totally original idea but nevertheless it’s a good one.
You might find this link interesting. It is about revenue sharing schemes for viral videos on youtube. Maybe the above idea could be extended for those entrepreneurial entertainers out there?
http://www.techcrunch.com/2009/08/25/youtube-extends-revenue-sharing-program-to-anyone-with-a-viral-video/