Luxury Transport for Students
Lots of coverage in the media for this new service offering Luxury Transport for Students. New students are urged to become VIFs – or Very Important Freshers – and take advantage of these new ways of getting to university:
We are stepping up the game, we are changing the way students travel to University and from September we will be offering the UKs first luxury student transport service.Freshers now have the option to travel to their first day on campus by luxurious and bespoke transport options, through the new ‘Very Important Fresher’ service.Transport options for Freshers to choose from include: a private jet or helicopter, Rolls Royce Phantom, a Mclaren P1, a Ferrari F430 and many others. All with the aim of providing an action-packed James Bond style expedition across the country, to arrive in style and make an entrance enviable of movie stars and premiership football players. Uni Baggage will also transport the students belongings separately so they have everything they need to start University.
It does seem like excellent publicity for a company which is aiming to sell its more mundane transport services to students. Will anyone take advantage of these VIF opportunities? Not many I suspect as none of this seems like a good way to make new friends in freshers’ week.
I’m tempted to book the horse and carriage…