Department: Marketing and External Affairs
Salary scale: £40,927 – £58,279
Type: Full-time – Permanent
Vacancy Ref Number: REQ009218
Ranked top 15 in the Guardian for five years running, Coventry University was proud to be awarded University of the Year for Student Experience accolade in the Times and Sunday Times Good University Guide 2019. People are taking notice of us, so there’s never been a better time to join the University.
Marketing and External Affairs are seeking a talented and driven Head of Portfolio Marketing to join an exciting new team! The post holder will take the lead to develop, shape and implement a product (course) development process to inform portfolio strategy across the Coventry University Group. You will be working with key internal stakeholders to support the processes that enable development of a clear data-led portfolio for each of the group’s constituent and future parts.
You will be responsible for developing an expert understanding of the course propositions, USPs, and key messages that will inform student recruitment activities, ensuring an objective course development process is implemented and followed.
You will play a critical role in shaping and implementing new internal processes to ensure that the total portfolio is clear, marketable and appealing to its audience. You will be a data driven strategic and creative thinker, with strong project and people management skills, and the ability to collaborate with senior stakeholders.
Your day-to-day activity will sometimes be hectic, but you will be surrounded by individuals who are enthusiastic and proactive.
We also offer a great range of benefits, such as contributory pension schemes, a generous holiday allowance and access to a range of discounts and offers exclusively available to staff. All this and more makes Coventry University a great place to work.
If you feel you could help us to build upon our previous success, then please complete an application form. We’d love to hear from you!
Closing Date: 30 January 2022
Please note that we may close this advertisement early once sufficient applications have been received.